Peter Karacsony1 and Mikhail V. Vinichenko2
1 J. Selye University, Faculty of Economics and Informatics, Bratislavská cesta 3322 Komarno, SK 94501, Slovakia
2 Russian State Social University, RU 129226 Moscow, Russia
Karacsony, P. & Vinichenko, M. V. (2021). Analysis of the motivation of agricultural workers in Bulgaria and Hungary. Bulg. J. Agric. Sci., 27 (3), 479–486
Every organization wants to be successful and have desire to get constant progress.
Motivation is one of the most important factors that can help us achieve organizational goals. Human motivation can be seen as a never-ending process due to the uncertainties of the business environment. The main aim of this study is to examine and introduce the motivational characteristics, problems, and opportunities of Bulgarian and Hungarian agricultural organizations based on our own research. The research was conducted by using a quantitative method by means of a questionnaire survey as the main source of getting the primary data. Although our research does not allow conclusions to be drawn across for the whole agricultural sector, it can be generally concluded that salaries and working conditions have a strong motivational effect on agricultural workers in both countries. Furthermore, the study also showed that the majority of employees satisfied with job security and their work. For the first time, a comparative analysis of the motivation of agricultural workers in Bulgaria and Hungary was carried out, which allows a more systematic look at the problem of motivation in agriculture.